Advertising services for consumer brands

Advertising decision intelligence for consumer brands and retail media advertisers

Kapnova provides advertising analytics, simulation, measurement, and decision-support services for brands running paid media across Amazon Ads, retail media, Google Ads, TikTok Ads, Meta, Klaviyo, Shopify, and marketplace channels.

Request advertising services → Amazon Ads services
Read-only advertiser data access · Campaign measurement · Spend simulation · Executive recommendations
Advertising services

Services for advertisers
before budget is committed.

Kapnova helps advertising teams evaluate what happened, what is likely to happen next, and which media decision has the best risk-adjusted outcome.

Campaign performance analysis
Review spend, impressions, clicks, conversions, attributed revenue, ROAS, CAC, and SKU-level advertising performance across connected platforms.
Ad spend simulation
Simulate budget shifts across Amazon Ads, retail media, Google, TikTok, Meta, influencer campaigns, and marketplace channels before changing spend.
Creative and influencer analysis
Evaluate creative fatigue, campaign timing, influencer portfolio risk, sentiment response, engagement lift, and audience reaction before scaling a campaign.
Retail media measurement
Connect advertising performance with marketplace context: SKU velocity, product launches, inventory availability, promotion windows, and competitor response.
Pilot reporting for advertisers
Back-test prior campaigns, build a current decision simulation, design a test plan, and deliver advertiser-ready reporting for leadership review.
Executive decision support
Translate advertising data into CEO, CMO, CFO, and growth-team recommendations with confidence bands, assumptions, downside risk, and dissenting views.
Amazon Ads and retail media services

Advertising support for Amazon Ads decisions

Kapnova helps brands evaluate Amazon Ads and retail media decisions before budget is committed. Services include sponsored ads performance analysis, campaign back-testing, spend reallocation simulations, marketplace demand context, SKU-level advertising readouts, and executive-ready recommendations.

Kapnova uses read-only advertiser data access and does not modify campaigns, bids, budgets, creatives, product listings, or account settings unless separately agreed in writing.

SERVICE READOUT
Sponsored ads campaign performance review
Retail media budget allocation simulation
SKU-level advertising and marketplace context
Campaign back-test and future test-plan design
Who we serve

Built for advertisers making real budget decisions

Kapnova supports consumer brands, retail media advertisers, DTC and marketplace sellers, and marketing, growth, and performance teams that need defensible advertising decisions before they move spend.

Consumer brands
Retail media advertisers
DTC and marketplace sellers
Growth and performance teams
Advertiser questions

Advertising decisions Kapnova supports

Should we increase Amazon Ads spend on this SKU?
Which campaign drove profitable lift?
Should we shift budget from Meta to TikTok or retail media?
Will this influencer campaign improve sentiment and engagement?
What is the downside risk of this campaign plan?
How should paid media change before a product launch?
Connected advertising platforms

Advertising and commerce signals in one decision view

Kapnova supports advertising and marketplace analysis across Amazon Ads, Google Ads, TikTok Ads, Meta, Klaviyo, Shopify, Triple Whale, Impact, retail media, and marketplace data sources.

Amazon Ads Google Ads TikTok Ads Meta Klaviyo Shopify Triple Whale Impact Retail media
Pilot terms for advertisers
Read-only platform access unless a separate written agreement says otherwise.
NDA and DPA before advertiser data is extracted.
No campaign, bid, budget, creative, or product-listing modification during the pilot.
The advertiser keeps simulation outputs, reports, and test plans created during the pilot.
Advertising services pilot

Need support on an advertising decision?

Send the campaign, channel, SKU, or budget question your team is deciding now. Kapnova will scope the data, simulation, and advertiser-ready readout.

Contact Kapnova →